PSA Examples

Please look at the following PSAs:

1. Drunk Driving
2. Drunk Driving-Legos
3. Drunk Driving
4. Texting
5. Texting
6. Texting
7. Bullying
8. Bullying
9. Pollution
10. Gaming
11. Bullying

Cool Movie about Bullying

Essential Group Questions:

1. Which of these are the best at persuasion? Why?

2. Which of these do you think would be most effective at getting audience members to respond to the 'call to action'?

3. Which of these makes the best use of statistics?

4. Do statistics add to a PSA, or do they take away from the PSA? Are they useful for persuasion and accomplishing the desired goal of getting someone to respond to the 'call to action'?

5. What is the call to action in each commercial? Is it specific or is it up to the audience to decide what to do?

6. Which has the best story? Is this one also the most persuasive?

7. Which has the best art? Is this one also the most persuasive?

8. Which appeals to the broadest audience? Is this one also the most persuasive?
9. Which one uses audio most effectively?  Why?

What can you learn from these PSAs that you can apply to your PSA?